Open to all Attendees Learn the challenges and rewards of innovative outreach programs with hospitals, hospice organizations and hospital schools from museums across the country. Session participants will gain actionable strategies and a deeper understanding of how to create and sustain museum/healthcare partnerships.
Open to all Attendees Learn how to navigate a sea of social media technologies, including planning for implementation, developing metrics, defining success, measuring costs and benefits, and applying lessons learned to other online and offline efforts.
Open to all Attendees Find out how the Conservation Assessment Program (CAP) and the Museum Assessment Program (MAP) can help small and mid-sized museums of all disciplines achieve standards and best practices. Learn how your peers have used MAP and CAP to help their museums become more relevant and sustainable, improve collections stewardship and other areas of operation, and prepare for accreditation.
Open to all Attendees Marketing, membership and development professionals will learn to develop a 360° view of constituents and use this information to create strategies that increase attendance and membership, strengthen loyalty and increase income. Understand the interaction of the museum with visitors, members and supporters, and identify museum evangelists-a powerful word-of-mouth marketing source.
Open to all Attendees This session examines a residency program in which artist collectives create participatory experiences that engage audiences in new ways. Presenters will share risks, successes and failures, and evaluative data on the impact of an alternative management system created to oversee the program.
Open to all Attendees This interactive session demonstrates how museums can conduct and use public value research to demonstrate their importance to stakeholders, funders and policymakers, building their capacity to better serve the public.
Open to all Attendees Culturally specific museums that interpret past and contemporary historical experiences to the public often have their own unique relationship with controversy. Focusing on the presentation of history in such institutions, panelists will discuss case studies illuminating how they manage controversy without avoiding it.
Open to all Attendees Museums and tribes have progressed significantly since the passage of the Native American Graves Protection and Repatriation Act, but issues and challenges remain. Panelists will discuss the impact of NAGPRA in California, how different perspectives are understood and reconciled, what's been learned, what is still at issue, what works and what needs improvement.
Open to all Attendees This session examines the risks facing museum employees traveling outside the country on such tasks as couriering art, study tours or leading special study tours for donors. Panelists provide advice on what employees and museums should do and protection plans that can reduce risk.
Open to all Attendees Most museums can point to one or more high points in programming, audience engagement or funding but only some seem to turn these moments into momentum. Learn how "Magnetic Museums" oriented around core principles and mission-focused programs, consistently offer audiences emotional connection points and an integrated brand experience, and in doing so, build effective, well-funded, enduring institutions. Through case studies from the cultural and social benefit sectors, this fast-paced interactive session will reveal and explore the common traits of "magnetic" organizations.
Open to all Attendees Panelists will assess current deaccession policies while acknowledging the changing needs of the public, provoking methodologies for future sustainability.
Open to all Attendees Taking the importance of visitor needs and expectations as a guiding principle, this session explores current methods of engaging all staff in improving visitor experiences and cultivating stronger relationships with visitors. The panel will introduce the topics of institution-wide goal setting and standards-based training, offering theoretical frameworks and concrete examples.
Open to all Attendees This session is essential for smaller museums that have had trouble applying long-range planning processes to their institutions. Leaders will discuss such trials and tribulations and will answer questions in a forum-style session.
Open to all Attendees Hear the successes and challenges of three growing museums and their membership stories, including converting visitors to members, marketing techniques, program evaluation, communications and membership acquisition strategies.
Open to all Attendees This session will explore the impact of transient exhibits on visitor engagement with and understanding of museums. Panelists will use examples of thought-provoking exhibits they produced to discuss the evolution of and relationship between exhibit experiences and artistic practice.
Open to all Attendees Panelists will focus on the discussion guide that emerged from a 2008 National Academy of Sciences meeting (supported by IMLS) on the future of libraries and museums, including topics such as technology and power development, and the 21st-century museum and library workforce. Representatives of the museum, archive and library communities will address the discussion guide topics.
Open to all Attendees What does the next generation of potential museum audiences look like, and how can we create experiences that meet their motivations, expectations and needs? Session attendees can learn about recent research on the Millennial Generation (those born roughly between 1980 and 2000), consider new strategies of translating research into successful museum experiences, and pose questions to a panel of Millennials from outside of the museum field.
Open to all Attendees Take away innovative development and membership ideas for successful implementation at any museum. This session emphasizes breaking open revenue log-jams.
Open to all Attendees This session explores the impact of a museum's strategic plan, presenting current research findings, promising trends and an innovative example of a plan that successfully bridges the gap between vision and reality.
Open to all Attendees This session examines how corrosion affects dry and pre-action sprinkler systems, providing suggestions for monitoring, identifying and responding to such issues.
Open to all Attendees The panel will explore the museum as a workplace in an increasingly complex world, addressing the challenges of training the next generation of museum professionals for traditional tasks and for those requiring skills grounded in new technologies.
Open to all Attendees Emotional bonds with a museum and co-workers make it extremely difficult for many museum professionals to change jobs. Ten experienced museum professionals will facilitate group discussions about how to make the decision to change jobs, as well as what can (and should) be learned from the experience.
Open to all Attendees Staff at all levels will learn how to reach out to ethnically diverse communities and develop strategies for engagement at their own institutions. Experts will share examples and tips on engaging Latino, African American and Asian American communities.
Open to all Attendees Three collections preservation projects provide insights on utilizing statewide planning to combine resources and build networks, develop emergency plans, and protect and preserve collections held by museums, libraries, archives and the general public.
Open to all Attendees Presenters will focus on concrete mechanisms-job descriptions, bylaws and recruitment-that can improve boards of small museums. They will provide basic information and specific examples for each area.
Open to all Attendees Multi-institutional administrative collaboration helps museums leverage resources, achieve sustainability and promote excellence in professional practice. Gain insights and ideas from cultural institutions working together in Balboa Park, San Diego, in pursuit of individual and collective goals.
Open to all Attendees A panel of fundraising and financial professionals will discuss how decisions ranging from making cuts to building can determine your organization's course for the future. They will share views, cite examples and demonstrate different scenarios.
Open to all Attendees This session provides a forecast for the museums of California, which faces challenges-increasing minority populations, water shortages, shifts in industry and finance-potentially affecting many areas of the country in coming decades. Sponsored by The James Irvine Foundation, The Ahmanson Foundation and the California Council for the Humanities.
Open to all Attendees Case studies from various institutions illuminate how organizational practices influence efforts to include a broad range of audiences. The session examines the relationship between organizational culture and the conditions that promote development of more inclusive practices.
Open to all Attendees Learn from a prospect research expert which free or low-cost Internet sites are the most appropriate and valuable for researching your prospects. Also gain insights into identifying major gift prospects in your donor database.